NetworkedBlogs, the popular platform that lets bloggers syndicate their work to social networking sites and embed social widgets on their blogs, is changing focus. From today, it will be relaunching its homepage to focus around a new, panorama news reader that lets you follow news on other blogs and the rest of the web, pin articles for reading later, and follow individuals -- moves that it's making to widen its audience beyond that of bloggers, according to Waleed Abdulla, the founder of Ninua, the developer behind NetworkedBlogs. The aim is "shifting from building tools for bloggers, to building tools for both bloggers and readers," he tells me. The dual-focus, he says, has always been the aim of the company, but it has only been possible to put it into action after receiving backing from 500 Startups and TMT Investments last year. To date, the company has raised $450,000 in seed funding. Source: http://feedproxy.google.com/~r/Techcrunch/~3/UYLvGzTxMec/
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