Earlier this week, the makers of personalized news app News360 announced that they have launched their monetization efforts with a sponsored content program, where companies can pay to have their content promoted to relevant consumers. Even before the announcement, CEO Roman Karachinsky had already been talking about his plans to bring advertising to the app, and News360 had already run a pilot campaign for Cincom Systems. Now it has launched campaigns for two new advertisers, marketing agency Edelman and fundraising platform Network for Good. Source: http://feedproxy.google.com/~r/Techcrunch/~3/e25sTIPW2EE/
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